A Star Is Born:
Sometimes the internet does fantastic things to create interesting combinations and hacks.
A lot of these odd connections come together via social media’s ability to broadcast the exceptional.
However, few companies are willing to risk big losses by backing an outsider.
But just like Mahatma Gandhi or Steve Jobs before them,
KFC has the guts to “Think Different” with their newest superstar, and the results are spectacular.
KFC “Thinks Different”:
Because they’ve enlisted the talents of recent clean-food sensation, Figgy Poppleton-Rice.
And she’s made them the type of masterpiece they’ve been lacking for a long time.
Forget Nashville Hot Chicken, Georgia Gold, the $5 Fill-Up, and the majesty of the Double Down.
Clean Is The New Deep-Fat-Fried:
Figgy’s creation is the finest, most clean-eating burger you’ll find at any fast-food joint in the world, much less KFC.
It’s made with a chia-seeded split-cauliflower bun, unsweetened almond yogurt, ice cube relish, 4 3-inch long x 1/2 inch wide x 1/64 inch thick strips of spiralised chicken breast, and heaps of fresh kale.
-All of which is sure to be free-range, grass-fed-organic, and locally-sourced.
Coming-Soon To The US (fingers-crossed):
No word on when this Lamborghini Aventador-SV of a burger will be available to the rest of us in North America, (though it started in the UK February 27th).
But let’s hope it’s soon.
So Forget Panera, Skip the Whole Foods.
-There is nothing quite like the surreal experience of being able to go to KFC for the cleanest food available on Planet Earth. This is exactly what everyone needed.
Coming Monday: the #KFCcleaneating Burger – made in collaboration with @figgypop_rice pic.twitter.com/EjFCnNx6NY
— KFC UK & Ireland (@KFC_UKI) February 23, 2017
Kale And Ice Relish Are Exactly What We Needed From KFC:
And by hiring someone who’s creative enough to turn locally-sourced organic ice cubes into relish,
KFC management has clearly just dropped off the keys to a Ferrari in the product-development team. Masterstroke!
If that isn’t enough to get grumpy old Gwynneth Paltrow off her endlessly hot-sauce-and-lemon-juice-cleansing behind and down to a fast-food joint among people who only make $25,000 a year, well then nothing is.
For Once Gwynneth Paltrow And Joey Chestnut Agree On Food!:
And with other hits in the pipeline, like clean-sheet deconstruction of the milkshake and a hotdog-substitute using only eggplants and carrots, Figgy is sure to take over other territory as-well,
-such as the entire dessert industry and the 4th of July Nathan’s competitive eating championships.
I mean literally, who can wait to see Kobayashi or Joey Chestnut eat 70 whole chia-seeded eggplants in 10 minutes? -I literally know I can’t!
Why Have A Real Milkshake When Flax Is Just As Seductive?:
Why would anyone want an actual milkshake when a jam-jar glass of blended flax juice with a snazzy straw can be at arm’s reach?
+And with such a simple 1-pot recipe?
What non-competitive-eating-champion would ever buy a major league baseball-game hotdog and beer ever again if they could just get a carrot inside an eggplant with a whipped sweet-corn sauce instead?
Stating the obvious here, but: Genius!
And to send you off, here is one of FPR’s best philosophical Instagram-musings to get you started on your ride aboard the Figgy Train!
Watch this space! Links below!:
Photo Credits: All photos by KFC UKI and Figgy Poppleton-Rice
• Source: KFC-UKI Twitter
• via: Figgy Poppleton-Rice
• More Coverage: Figgy’s Twitter | Figgy’s Instagram
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